Area Analytics

The area analytics are visualized in the form of charts for different areas that the selected site is divided into. You can track inward and outward visitor movements between areas. You can select specific areas in a site and a specific day to display data.

Visitor Movements

The chart demarcates different areas in different colors and the number of visitors moving between these areas. The color of the path indicates visitors moving from the source area of the same color to a different area. For example, the following image depicts outward visitor movements from FP-Area to Dev-Area and from Dev-Area to QA-Area.

Visitor Movements Matrix

This matrix displays the statistics from the Visitor Movements chart in a tabular form. For example, the following image depicts visitor movement from FP-Area to Dev-Area, Dev-Area to QA-Area, and indirect visitor movement from FP-Area to QA-Area.